Hello. I'm Laurel Natale.

I'm a UX Designer living in Philadelphia, PA.
I design human experiences on digital devices.

Some examples of my work.

The process I use.

Understand

Design Briefs, Stakeholder Interviews, User Interviews, User Surveys Competitive Analysis.

Empathize

Personas, Empathy Maps, Journey Maps.

Define

Design Principals, 1st Tweet

Diverge

Crazy 8’s, Share & Steal, Big Idea Generation, User Storyboards.

Design

Wireframes, Style Tiles, Inspiration Boards, Prototypes.

Validate

User Testing, User Surveys.

Some articles I've written.